
Global Extruded Snack Food Sales Market Size, Share & Trends Analysis Report, Forecast Period, 2024-2030
Report ID: MS-769 | Food and Beverages | Last updated: Apr, 2025 | Formats*:

Extruded Snack Food Sales Report Highlights
Report Metrics | Details |
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Forecast period | 2019-2030 |
Base Year Of Estimation | 2024 |
Growth Rate | CAGR of 41.99% |
Forecast Value (2030) | USD 91.81 Billion |
By Product Type | Simply extruded, Expanded, Co-extruded |
Key Market Players |
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By Region |
Extruded Snack Food Sales Market Trends
An emerging rising trend is the growing interest in healthier versions, which inspires innovation of low-fat, whole-grain, gluten-free, and non-GMO snacks that are extruded. Manufacturers are also looking to come up with radically different tastes, textures, and formats to meet the new palates and dietary requirements of consumers. Similarly, e-commerce development with an overwhelming number of supermarkets and hypermarkets affords broad distribution channels for activities. Savoury snacking is perhaps another leading trend where demand is expected to continue soaring. Savoury snacks have greater acceptance among consumers when it comes to replacing meals or for indulging in guilty treats. Potato- and corn-based extruded snacks are growing in demand as well through flavour innovation that keeps adding to the consumer base.Extruded Snack Food Sales Market Leading Players
The key players profiled in the report are General Mills Inc. (US), Ballreich Snack Food Company (US), Calbee, Inc. (Japan), PepsiCo, Inc. (US), Lorenz Snack-World (Germany), Balance Foods, Inc. (US), Kellogg Company (US), Barrel O’ Fun Snack Foods Co., Inc. (US), Old Dutch Foods Inc. (US), Chipita S.A.(Greece), ITC Limited (India), JFC International (US), Universal Robina Corporation (Philippines), Grupo Bimbo, S.A.B. de C.V. (Mexico), Amica Chips S.P.A. (Italy), Campbell Soup Company (US), Tropical Heat (Kenya)Growth Accelerators
The growth of the sale market for extruded snack food is primarily fuelled by the busy and on-the-go life of an individual's lifestyle. Urbanisation and an ever-increasing population going to work play a very significant role in busy lives where everybody is looking for a very easy and quick form of snacking. As their disposable income increased, especially in developing nations, so did their spending on packaged and processed food, including their spending on extruded snacks. Also, a rising trend among consumers indulging in a range of flavours, textures, and product innovations under the extruded snacks category is another major driver. Manufacturers are experimenting with new ingredients, shapes, and seasonings to create new snacking experiences by fulfilling the ever-morphing taste preferences of consumers. Additionally, increasing health awareness among consumers has resulted in an increased demand for healthier extruded snacks. Examples of these are whole grains, fat-reduced, and natural ingredients. Thus, this trend led to improvements in "better-for-you" options by manufacturers, and that further boosts the market.Extruded Snack Food Sales Market Segmentation analysis
The Global Extruded Snack Food Sales is segmented by Type, and Region. By Type, the market is divided into Distributed Simply extruded, Expanded, Co-extruded . Geographically, the market is assessed across key Regions like {regionNms} and others, each presenting distinct growth opportunities and challenges influenced by the regions.Competitive Landscape
The extruded snack food sales market consists of global giants and several small and regional players. For example, PepsiCo is the giant in the industry through Frito-Lay, followed by other world-beating companies such as Kellogg's, Calbee, and General Mills, and many more brands, competing excellently because of various portfolios, power distribution networks, and brand establishment. Such companies most of the time spend exorbitant amounts of revenue on overheads, which include money for innovations and marketing or acquisition of other companies. Product developments (by launching different flavours, textures, and formats), pricing, and developing effective partnerships with distributors and retailers that focus on changing preferences for healthier and more convenient snacks have become the major agents of competition in the industry. The introduction of private label brands among the giant retailers is adding to the heat because they give lower prices to consumers. Besides, with the trend toward health and wellness lifestyles, there is a growing demand for extruded snacks with alternative grains, lower fat and all-natural ingredients, and both the big and small players are getting into innovative options to attract health-conscious individuals.Challenges In Extruded Snack Food Sales Market
Extrusion snack foods face several constraints that present challenges to development and profitability. Increased consumer demand for healthier and more natural foods is an issue. Growing awareness about health and nutrition has resulted in the declining popularity of traditional extruded snacks, which are usually high in salt, fat, and artificial additives. Manufacturers are now forced to reformulate, invest in healthier ingredients, and modify production processes, thereby incurring operational expenses and squeezing profit margins. Another major challenge is the intense competition and price sensitivity of the market, especially in developing regions. Many local and international players are battling for market share, leading to aggressive pricing and reduced brand loyalty. Also, rising raw material prices and supply chain disruptions further eat away at the margins. Thus, companies are under pressure to innovate in order to keep current with changing consumer preferences and regulatory pressures regarding labelling and ingredient requirements whilst remaining cost-efficient.Risks & Prospects in Extruded Snack Food Sales Market
Increasing disposable incomes, urbanisation, and an increasing snacking culture have kept the demand for these products high. At the same time, the rising number of health-conscious consumers is leading to the growing popularity of plant-based and low-calorie snacks, and manufacturers have begun to reformulate products to cater to certain dietary restrictions, such as gluten intolerance or veganism. By region, consumption and well-established players dominate North America and Europe, while an expected growth spurt within 2025-2034 should take place in the Asia-Pacific region. Reasons for this growth include urbanisation, population rise, and calls for localised flavours in the countries of China and India. Latin American and Middle Eastern consumers are also becoming aware of snack foods with health benefits. Competitive strategies from the likes of PepsiCo and Kellogg Company, including product innovation and sustainable practices along with digital marketing, are fostering penetration into diverse regional markets.Key Target Audience
Children, teens, and youth are considered the main target audiences in the extruded snack food sales market. They have a yen for quick, tasty, and economical snack options and are, therefore, the ones swaying the market to make demands on different trends propagated through social media and marketing. Such an influence is put chiefly on taste, texture, and novelty. Another emerging class is health-conscious individuals, who are aiding the request for extruded snacks that are low in fat, high in protein, or bear nutritional pelts, such as multigrain or plant-based products.,, ,, Moreover, a secondary yet considerable pool includes parents and working professionals. Parents make healthier snack choices for their children, and professionals working long hours crave on-the-go, ready-to-eat snacks that don't compromise on taste and health. The geographical preferences of consumers also influence the market because urban areas consume a greater quantity due to lifestyle and accessibility, while the rural portion, with the help of burgeoning distribution networks and marketing, is now noticing them.Merger and acquisition
The extruded snack food market has seen enormous merger and acquisition (M&A) activity in 2024, the changes in consumer taste supplying impetus to various corporate expansions. A landmark acquisition of Kellanova, the snack division spun off from Kellogg's and embracing brands such as Pringles and Cheez-It, by Mars Inc. for an estimated $35.9 billion has provided Mars with a vehicle to diversify from confectionery to savoury snacks, catering to growing consumer demand for the healthier and globally inspired varieties of snack foods. The deal is expected to be concluded somewhere in the first half of 2025, setting the stage for one of the largest transactions in the snacking industry. Besides Mars' major acquisition, further strategic M&A activities happened in the market. CK Snacks acquired Axium Foods to remain relevant in the private-label tortilla and corn-based snack segments, given consumers who want cheaper and healthier options. Bay State Milling's acquisition of Montana Gluten Free Processors also drives its presence in the gluten-free market, reflecting the transition of the industry toward clean-label and health-wary products. These acquisitions are symptomatic of companies taking in stride the bigger trend of developing portfolios appealing to consumers' need for nutritious and diversified snack offerings.- 1.1 Report description
- 1.2 Key market segments
- 1.3 Key benefits to the stakeholders
2: Executive Summary
- 2.1 Extruded Snack Food Sales- Snapshot
- 2.2 Extruded Snack Food Sales- Segment Snapshot
- 2.3 Extruded Snack Food Sales- Competitive Landscape Snapshot
3: Market Overview
- 3.1 Market definition and scope
- 3.2 Key findings
- 3.2.1 Top impacting factors
- 3.2.2 Top investment pockets
- 3.3 Porter’s five forces analysis
- 3.3.1 Low bargaining power of suppliers
- 3.3.2 Low threat of new entrants
- 3.3.3 Low threat of substitutes
- 3.3.4 Low intensity of rivalry
- 3.3.5 Low bargaining power of buyers
- 3.4 Market dynamics
- 3.4.1 Drivers
- 3.4.2 Restraints
- 3.4.3 Opportunities
4: Extruded Snack Food Sales Market by Type
- 4.1 Overview
- 4.1.1 Market size and forecast
- 4.2 Simply extruded
- 4.2.1 Key market trends, factors driving growth, and opportunities
- 4.2.2 Market size and forecast, by region
- 4.2.3 Market share analysis by country
- 4.3 Expanded
- 4.3.1 Key market trends, factors driving growth, and opportunities
- 4.3.2 Market size and forecast, by region
- 4.3.3 Market share analysis by country
- 4.4 Co-extruded
- 4.4.1 Key market trends, factors driving growth, and opportunities
- 4.4.2 Market size and forecast, by region
- 4.4.3 Market share analysis by country
5: Extruded Snack Food Sales Market by Raw material
- 5.1 Overview
- 5.1.1 Market size and forecast
- 5.2 Wheat
- 5.2.1 Key market trends, factors driving growth, and opportunities
- 5.2.2 Market size and forecast, by region
- 5.2.3 Market share analysis by country
- 5.3 Potato
- 5.3.1 Key market trends, factors driving growth, and opportunities
- 5.3.2 Market size and forecast, by region
- 5.3.3 Market share analysis by country
- 5.4 Corn
- 5.4.1 Key market trends, factors driving growth, and opportunities
- 5.4.2 Market size and forecast, by region
- 5.4.3 Market share analysis by country
- 5.5 Rice
- 5.5.1 Key market trends, factors driving growth, and opportunities
- 5.5.2 Market size and forecast, by region
- 5.5.3 Market share analysis by country
- 5.6 Multigrain
- 5.6.1 Key market trends, factors driving growth, and opportunities
- 5.6.2 Market size and forecast, by region
- 5.6.3 Market share analysis by country
- 5.7 Oats
- 5.7.1 Key market trends, factors driving growth, and opportunities
- 5.7.2 Market size and forecast, by region
- 5.7.3 Market share analysis by country
- 5.8 Other raw materials ( meat
- 5.8.1 Key market trends, factors driving growth, and opportunities
- 5.8.2 Market size and forecast, by region
- 5.8.3 Market share analysis by country
- 5.9 peas
- 5.9.1 Key market trends, factors driving growth, and opportunities
- 5.9.2 Market size and forecast, by region
- 5.9.3 Market share analysis by country
- 5.10 fruits
- 5.10.1 Key market trends, factors driving growth, and opportunities
- 5.10.2 Market size and forecast, by region
- 5.10.3 Market share analysis by country
- 5.11 pulses)
- 5.11.1 Key market trends, factors driving growth, and opportunities
- 5.11.2 Market size and forecast, by region
- 5.11.3 Market share analysis by country
6: Extruded Snack Food Sales Market by Method of Manufacturing
- 6.1 Overview
- 6.1.1 Market size and forecast
- 6.2 Single-screw extruder
- 6.2.1 Key market trends, factors driving growth, and opportunities
- 6.2.2 Market size and forecast, by region
- 6.2.3 Market share analysis by country
- 6.3 Twin-screw extruder
- 6.3.1 Key market trends, factors driving growth, and opportunities
- 6.3.2 Market size and forecast, by region
- 6.3.3 Market share analysis by country
7: Extruded Snack Food Sales Market by Distribution Channel
- 7.1 Overview
- 7.1.1 Market size and forecast
- 7.2 Convenience stores
- 7.2.1 Key market trends, factors driving growth, and opportunities
- 7.2.2 Market size and forecast, by region
- 7.2.3 Market share analysis by country
- 7.3 Hypermarkets & supermarkets
- 7.3.1 Key market trends, factors driving growth, and opportunities
- 7.3.2 Market size and forecast, by region
- 7.3.3 Market share analysis by country
- 7.4 E-commerce platforms
- 7.4.1 Key market trends, factors driving growth, and opportunities
- 7.4.2 Market size and forecast, by region
- 7.4.3 Market share analysis by country
- 7.5 Other distribution channels (Non grocery
- 7.5.1 Key market trends, factors driving growth, and opportunities
- 7.5.2 Market size and forecast, by region
- 7.5.3 Market share analysis by country
- 7.6 mixed retailers
- 7.6.1 Key market trends, factors driving growth, and opportunities
- 7.6.2 Market size and forecast, by region
- 7.6.3 Market share analysis by country
- 7.7 etc)
- 7.7.1 Key market trends, factors driving growth, and opportunities
- 7.7.2 Market size and forecast, by region
- 7.7.3 Market share analysis by country
8: Competitive Landscape
- 8.1 Overview
- 8.2 Key Winning Strategies
- 8.3 Top 10 Players: Product Mapping
- 8.4 Competitive Analysis Dashboard
- 8.5 Market Competition Heatmap
- 8.6 Leading Player Positions, 2022
9: Company Profiles
- 9.1 Calbee
- 9.1.1 Company Overview
- 9.1.2 Key Executives
- 9.1.3 Company snapshot
- 9.1.4 Active Business Divisions
- 9.1.5 Product portfolio
- 9.1.6 Business performance
- 9.1.7 Major Strategic Initiatives and Developments
- 9.2 Inc. (Japan)
- 9.2.1 Company Overview
- 9.2.2 Key Executives
- 9.2.3 Company snapshot
- 9.2.4 Active Business Divisions
- 9.2.5 Product portfolio
- 9.2.6 Business performance
- 9.2.7 Major Strategic Initiatives and Developments
- 9.3 PepsiCo
- 9.3.1 Company Overview
- 9.3.2 Key Executives
- 9.3.3 Company snapshot
- 9.3.4 Active Business Divisions
- 9.3.5 Product portfolio
- 9.3.6 Business performance
- 9.3.7 Major Strategic Initiatives and Developments
- 9.4 Inc. (US)
- 9.4.1 Company Overview
- 9.4.2 Key Executives
- 9.4.3 Company snapshot
- 9.4.4 Active Business Divisions
- 9.4.5 Product portfolio
- 9.4.6 Business performance
- 9.4.7 Major Strategic Initiatives and Developments
- 9.5 Kellogg Company (US)
- 9.5.1 Company Overview
- 9.5.2 Key Executives
- 9.5.3 Company snapshot
- 9.5.4 Active Business Divisions
- 9.5.5 Product portfolio
- 9.5.6 Business performance
- 9.5.7 Major Strategic Initiatives and Developments
- 9.6 Campbell Soup Company (US)
- 9.6.1 Company Overview
- 9.6.2 Key Executives
- 9.6.3 Company snapshot
- 9.6.4 Active Business Divisions
- 9.6.5 Product portfolio
- 9.6.6 Business performance
- 9.6.7 Major Strategic Initiatives and Developments
- 9.7 General Mills Inc. (US)
- 9.7.1 Company Overview
- 9.7.2 Key Executives
- 9.7.3 Company snapshot
- 9.7.4 Active Business Divisions
- 9.7.5 Product portfolio
- 9.7.6 Business performance
- 9.7.7 Major Strategic Initiatives and Developments
- 9.8 ITC Limited (India)
- 9.8.1 Company Overview
- 9.8.2 Key Executives
- 9.8.3 Company snapshot
- 9.8.4 Active Business Divisions
- 9.8.5 Product portfolio
- 9.8.6 Business performance
- 9.8.7 Major Strategic Initiatives and Developments
- 9.9 Grupo Bimbo
- 9.9.1 Company Overview
- 9.9.2 Key Executives
- 9.9.3 Company snapshot
- 9.9.4 Active Business Divisions
- 9.9.5 Product portfolio
- 9.9.6 Business performance
- 9.9.7 Major Strategic Initiatives and Developments
- 9.10 S.A.B. de C.V. (Mexico)
- 9.10.1 Company Overview
- 9.10.2 Key Executives
- 9.10.3 Company snapshot
- 9.10.4 Active Business Divisions
- 9.10.5 Product portfolio
- 9.10.6 Business performance
- 9.10.7 Major Strategic Initiatives and Developments
- 9.11 Old Dutch Foods Inc. (US)
- 9.11.1 Company Overview
- 9.11.2 Key Executives
- 9.11.3 Company snapshot
- 9.11.4 Active Business Divisions
- 9.11.5 Product portfolio
- 9.11.6 Business performance
- 9.11.7 Major Strategic Initiatives and Developments
- 9.12 Lorenz Snack-World (Germany)
- 9.12.1 Company Overview
- 9.12.2 Key Executives
- 9.12.3 Company snapshot
- 9.12.4 Active Business Divisions
- 9.12.5 Product portfolio
- 9.12.6 Business performance
- 9.12.7 Major Strategic Initiatives and Developments
- 9.13 Amica Chips S.P.A. (Italy)
- 9.13.1 Company Overview
- 9.13.2 Key Executives
- 9.13.3 Company snapshot
- 9.13.4 Active Business Divisions
- 9.13.5 Product portfolio
- 9.13.6 Business performance
- 9.13.7 Major Strategic Initiatives and Developments
- 9.14 Universal Robina Corporation (Philippines)
- 9.14.1 Company Overview
- 9.14.2 Key Executives
- 9.14.3 Company snapshot
- 9.14.4 Active Business Divisions
- 9.14.5 Product portfolio
- 9.14.6 Business performance
- 9.14.7 Major Strategic Initiatives and Developments
- 9.15 Balance Foods
- 9.15.1 Company Overview
- 9.15.2 Key Executives
- 9.15.3 Company snapshot
- 9.15.4 Active Business Divisions
- 9.15.5 Product portfolio
- 9.15.6 Business performance
- 9.15.7 Major Strategic Initiatives and Developments
- 9.16 Inc. (US)
- 9.16.1 Company Overview
- 9.16.2 Key Executives
- 9.16.3 Company snapshot
- 9.16.4 Active Business Divisions
- 9.16.5 Product portfolio
- 9.16.6 Business performance
- 9.16.7 Major Strategic Initiatives and Developments
- 9.17 JFC International (US)
- 9.17.1 Company Overview
- 9.17.2 Key Executives
- 9.17.3 Company snapshot
- 9.17.4 Active Business Divisions
- 9.17.5 Product portfolio
- 9.17.6 Business performance
- 9.17.7 Major Strategic Initiatives and Developments
- 9.18 Ballreich Snack Food Company (US)
- 9.18.1 Company Overview
- 9.18.2 Key Executives
- 9.18.3 Company snapshot
- 9.18.4 Active Business Divisions
- 9.18.5 Product portfolio
- 9.18.6 Business performance
- 9.18.7 Major Strategic Initiatives and Developments
- 9.19 Barrel O’ Fun Snack Foods Co.
- 9.19.1 Company Overview
- 9.19.2 Key Executives
- 9.19.3 Company snapshot
- 9.19.4 Active Business Divisions
- 9.19.5 Product portfolio
- 9.19.6 Business performance
- 9.19.7 Major Strategic Initiatives and Developments
- 9.20 Inc. (US)
- 9.20.1 Company Overview
- 9.20.2 Key Executives
- 9.20.3 Company snapshot
- 9.20.4 Active Business Divisions
- 9.20.5 Product portfolio
- 9.20.6 Business performance
- 9.20.7 Major Strategic Initiatives and Developments
- 9.21 Chipita S.A.(Greece)
- 9.21.1 Company Overview
- 9.21.2 Key Executives
- 9.21.3 Company snapshot
- 9.21.4 Active Business Divisions
- 9.21.5 Product portfolio
- 9.21.6 Business performance
- 9.21.7 Major Strategic Initiatives and Developments
- 9.22 Tropical Heat (Kenya)
- 9.22.1 Company Overview
- 9.22.2 Key Executives
- 9.22.3 Company snapshot
- 9.22.4 Active Business Divisions
- 9.22.5 Product portfolio
- 9.22.6 Business performance
- 9.22.7 Major Strategic Initiatives and Developments
10: Analyst Perspective and Conclusion
- 10.1 Concluding Recommendations and Analysis
- 10.2 Strategies for Market Potential
Scope of Report
Aspects | Details |
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By Type |
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By Raw material |
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By Method of Manufacturing |
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By Distribution Channel |
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Report Licenses
Frequently Asked Questions (FAQ):
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